Odour Intensity and Moral Decisions

A SISSA study recently published on Perception shows that even neutral olfactory stimuli affect the processes underlying moral decisions, favouring deontological moral choices. According to the first author Cinzia Cecchetto and her colleagues this effect occurs when a neutral odour is presented below detection threshold, when compared to the same odor perceived either as positive or negative and it is reflected at the level of autonomic responses.

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A cura dell'Ufficio Stampa

SISSA

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